Live Event Case Study – Schwarzkopf
Case Study : Live Event / Client : Schwarzkopf / Location : Excel Centre, London
Brief :
Hair shows are always intense environments, with demonstrations occurring non-stop during the show. hfm was contracted to provide lighting, sound, rigging and video, including cameras and operators. Two projection screens were hung at each end of the stand, so that multiple demonstrations could run independently and a catwalk for the models joined the two end stages.
Live images and campaign agency footage was relayed onto the screens, whilst demonstrations took place and during catwalk shows. Sound quality was paramount, both for demonstrators to talk to audiences, and for playback music during catwalk shows.
HFM Services :
Sound:
d&b Q1 & Q7 tops flown
d&b Q subs under stage
d&b Max Wedges for on-stage monitors
d&b E3s for time delay
d&b D12 & EPAC amps
Sennheiser G2 Radio Head Sets
Shure BETA hand-held radio mics
Midas Venice 240 16+4 Stereo
Video :
Barco RLM12 Video Projectors
Roaming hand-held cameras
Locked-off Camera on tripod
Digibeta Recorder
Vision Mixer
Lighting:
Total Fabrications 30cm x 30cm LD Truss
CM Lodestars
P64 IWB Bars
2kW Fresnels
VL2000 Spots
Avolites ART Dimming
Avolites Control
Result :